African Dairy Conference & Expo 2019
The Eastern and Southern African Dairy Association (ESADA) in collaboration with the Kenya Dairy Board (KDB) with support from the Kenya Ministry of Agriculture hosted the 15th African Dairy Conference and Exhibition in Nairobi, Kenya. The conference brings together stakeholders, trade partners, value addition companies, industry regulators & policy makers and government to discuss topical issues that affect the production of dairy products across the sub-sahara Africa region.
In 2019, The Arts Group (TAG) helped ESADA in organising the conference and expo by developing communication campaign, event identity and event management. The event attracted 100 exhibitors, 349 paid delegates, 2,320 exhibition visitors, 36 speakers and visitors, exhibitors & delegates from 44 countries - farmers, input suppliers, financial institutions, traders. cooperatives, processors, machinery and equipment suppliers, government and development partners.
TAG supported AfDA through Creative Design, Communication Strategy, Content Creation, Social Media, Paid Media campaign, Event Conceptualisation, Logistical support and On-ground Management of day’s agenda.