Qwetu Student Residences
Qwetu is the preferred student accommodation in Nairobi offering a safe, clean, and fully furnished living environment that college and university students would love to live in.
The challenge was to use social media to increase room occupancy, increase lead generation, and provide a brand experience. TAG has run campaigns that have resulted in over 10.49million impressions and 97,813 clicks with a 24.73% increase in acquisition from social media and 1,170% in goal conversions. The campaigns have increased room occupancy by 57.14%.
To meet these objectives, TAG offered services in Content Strategy, Content Creation, Community Engagement, Creative Design, and Event Management